{"store":{"baseInfo":{"podcastTitle":"Strong Automotive Merchandising","slug":"strongautomotive","podcastDescription":"Automotive advertising pro John Paul Strong shares monthly nuggets of wisdom for dealers and marketers alike.","podcastLogo":"https://pbcdn1.podbean.com/imglogo/image-logo/4692452/SAM_iTunes_Logo_square.jpg","podcastShareLogo":null,"podcastUrl":"https://strongautomotive.podbean.com","podcastCanSearched":false,"feedUrl":"https://feed.podbean.com/strongautomotive/feed.xml","theme":"elegant","podcastDeepLink":"https://www.podbean.com/pw/pbblog-njim7-4799e4?from=usersite","removePodbeanBranding":"no","brandingLogo":null,"timeZone":{"timeZoneId":14,"gmtAdjustment":"GMT-05:00","useDaylightTime":0,"value":-5,"text":"(GMT-05:00) Bogota, Lima, Quito, Rio Branco","daylightStartTime":"Second Sunday Of March +2 Hours","daylightEndTime":"First Sunday Of November +2 Hours","timezone":null},"podcastDownloads":null,"totalEpisodes":38,"showComments":true,"iOSAppDownloadLink":null,"customizeCssUrl":null,"androidAppDownloadLink":null,"showPostShare":true,"showLike":true,"author":"Strong Automotive Merchandising","enableEngagementStats":false,"shareEmbedLink":"https://admin5.podbean.com/embed.html?id=pbblog-njim7-4799e4-playlist","language":"en","sensitivitySessionExpireTime":3600,"podcastApps":[{"name":"Podbean App","link":"https://www.podbean.com/pw/pbblog-njim7-4799e4?from=usersite","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/podbean-app.png","title":null}],"components":{"base":[{"id":"MainStyle","val":"light"},{"id":"Font","val":"Avenir"},{"id":"SecondaryFont","val":"Avenir"},{"id":"PlayerColor","val":"#8fc31f"},{"id":"PlayerStyle","val":"player1"},{"id":"PlayerWave","val":"show"},{"id":"Favicon","val":null},{"id":"CookiesNotice","val":"hide"},{"id":"CookiesNoticeContent","val":"

Cookies Notice

This website uses cookies to improve your experience while you navigate through the website. By using our website you agree to our use of cookies.

"}],"home-header":[{"id":"HomeHeaderTextColor","val":"#000000"},{"id":"HomeHeaderBackgroundColor","val":"#ffffff"}],"page-header":[{"id":"PageHeaderTextColor","val":"#ffffff"},{"id":"PageHeaderBackgroundColor","val":"#868686"}],"episode-list":[{"id":"EpisodeListType","val":"simple-list"},{"id":"EpisodesPerPage","val":10},{"id":"EpisodeStats","val":"show"}],"navigation":[{"id":"NavigationFontColor","val":"#000000"},{"id":"NavigationBackgroundColor","val":"#e9e9e9"},{"id":"NavigationSearch","val":"show"},{"id":"NavigationLinks","val":[{"id":"Home","type":"Link","value":"/","text":"Home","subitems":[]},{"id":"Subscribe","type":"Link","value":"https://www.podbean.com/site/podcatcher/index/blog/LMo0G3tJrcwN","text":"Subscribe","subitems":[]},{"id":"Profile","type":"Link","value":"https://www.podbean.com/user-PbNoGwuoduWK","text":"Profile","subitems":[]}]}],"footer":[{"id":"FooterType","val":"Footer2"},{"id":"FooterFontColor","val":"#ffffff"},{"id":"FooterBackgroundColor","val":"#000000"},{"id":"FooterCopyright","val":"Copyright 2019 All rights reserved."},{"id":"SocialMediaLinks","val":{"facebook_username":"","twitter_username":"","instagram_username":"","youtube_username":"","linkedin_username":""}}],"customize-container1":[],"customize-container2":[]},"allLinks":[],"mainStylesDefaultSettings":null,"defaultCustomizeComponents":null,"scripts":["https://www.googletagmanager.com/gtag/js?id=G-TP93LLY3WQ","\n window.dataLayer = window.dataLayer || [];\n function gtag(){dataLayer.push(arguments);}\n gtag('js', new Date());\n\n gtag('config', 'G-TP93LLY3WQ',{'allow_enhanced_conversions':true});\n"],"metas":null,"appConfig":{"package":"com.podbean.app.podcast","app_store_id":973361050,"app_name":"Podbean","scheme":"podbean"},"customizeCss":null,"canEditCss":null,"enableJsCodeInCustomizeContent":false,"enabledIframeCodeInCustomizeContent":false,"sectionMaxCount":10,"enableEditorLink":false,"enableEditCookiesNotice":false,"siteRedirectToFeed":false,"podcatcherRssUrl":null,"showFeed":true,"showTopBar":true,"enableWebSiteLike":true,"organizationName":null,"organizationPageLink":null},"backToListUrl":"/","tinymceLoaded":false,"listEpisodes":[],"userLikedEpisodes":[],"userLikeCheckedEpisodes":[],"topBarIframeLoaded":false,"listTotalCount":0,"listTotalPage":0,"listPage":0,"listType":"all","listValue":"","listName":"","pageLoading":false,"apiBaseUrl":"https://strongautomotive.podbean.com","apiCommonParams":{"t":"6867dc63","clientSignature":"dc871e9cdffcad9961543b4ad0fb1f5e","u":null,"customizing":null},"apiCommonHeaders":{},"comments":[],"commentsTotalCount":0,"commentsTotalPage":0,"commentsPage":1,"commentEpisodeId":"pb11322970-qnkj2","episode":{"id":"pb11322970","idTag":"qnkj2","title":"Getting 2018s Off Your Lot and Into Buyers’ Hands","logo":"https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog4692452/SAM_iTunes_Logo_300x300.jpg","shareLogo":null,"largeLogo":"https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog4692452/SAM_iTunes_Logo.jpg","previewContent":null,"content":"

Listen now: February 2019 Newsletter

Last year’s inventory takes up valuable space on your lot and distracts shoppers from the newest offerings. John Paul explains how to merchandise your way out.

","publishTimestamp":1554237587,"duration":326,"mediaUrl":"https://mcdn.podbean.com/mf/web/8bfewc/SAM041910M.mp3","mediaType":"audio/mpeg","shareLink":"https://admin5.podbean.com/embed.html?id=pb-qnkj2-acc65a","likedCount":0,"deepLink":"https://www.podbean.com/ew/pb-qnkj2-acc65a","transcriptUrl":null,"permalink":"/e/getting-2018s-off-your-lot-and-into-buyers-hands/","downloadLink":"https://www.podbean.com/media/share/pb-qnkj2-acc65a?download=1","fallbackResource":null,"fallbackResourceMimetype":null,"downloadCount":8,"status":"publish","hasMoreContent":false,"chaptersUrl":null,"explicit":false},"episodeShareLink":null,"deepLink":"https://www.podbean.com/ew/pb-qnkj2-acc65a","playlist":{"episodes":[],"current":0,"start":0,"stop":0,"playing":true,"playerLoading":true,"playbackRate":1,"playbackRateIndex":1},"toasts":[],"confirm":null,"customizeEditorFormZIndex":999,"lastRequestTime":null,"validateChangesOnBeforeunload":true,"windowWidth":1000,"VITE_FS1_CDN_URL_PREFIX":"https://pbcdn1.podbean.com/fs1","reloadStats":false,"userIdEncrypted":null,"userProfilePicture":null,"username":null,"isVerified":false,"loadUserInfo":false,"loginUrl":"https://www.podbean.com/site/user/login?return=https%253A%252F%252Fstrongautomotive.podbean.com%252Fe%252Fgetting-2018s-off-your-lot-and-into-buyers-hands%252F&rts=54a640ab8b7796b1e42abf6a1718eb446496df4b","recaptchaV3Loaded":false,"recaptchaV2Loaded":false,"likesLoaded":false,"commentLikeMap":{},"commentOffset":0},"episode":{"id":"pb11322970","idTag":"qnkj2","title":"Getting 2018s Off Your Lot and Into Buyers’ Hands","logo":"https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog4692452/SAM_iTunes_Logo_300x300.jpg","shareLogo":null,"largeLogo":"https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog4692452/SAM_iTunes_Logo.jpg","previewContent":null,"content":"

Listen now: February 2019 Newsletter

Last year’s inventory takes up valuable space on your lot and distracts shoppers from the newest offerings. John Paul explains how to merchandise your way out.